It provides potential customers outside proof that you can deliver on your promises. Storytelling is a widely-loved technique, and there is little more compelling than explaining to customers and clients how they helped solve important life problems. This includes everything from product reviews to quotes and even full-length video testimonials. For example, the Single Grain homepage displays the logos of our most prominent clients. The fact that they have given us permission to use their name shows that we provide them with quality solutions and help build trust with new potential customers. increase. 3) Facilitate press placement If your company is mentioned in a major publication related to your industry, link to it on your site with a nice large graphic of the publication's logo.

This establishes social whatsapp database proof that your company is notable and trusted by well-established authorities. Above, you can see how Ramitt Seti used a large press publication to help show readers that he wasn't an Internet "one-off" scam. 4) Use case study Case studies, a type of storytelling, help you not only convey your expertise, but also show it. "I have 10 years of digital marketing experience" is one thing, but it's better to say "I worked on Uber's digital marketing."

It's better to say, "The results I got with Uber and how to do it are:" Double your already successful projects by documenting your story and sharing it with others for free. Allowing people to understand exactly what you are doing helps them trust that you have a replicable solution that can be effectively applied to their situation. .. At Single Grain, we often use case studies in our content, and we also have pages dedicated to researching some of our own clients . 5) Citation expert If you're just starting out or expanding in new directions, citing an expert is the next best thing to establishing your own expertise and helping you get there. When I quote reliable sources like Neil Patel and Bryan